Floré: A Cincinnati Floral Studio

By Cathy Kusnier

For Zoe Rudary, owner and lead designer of Floré, floral design has never just been about arranging flowers. It’s about telling a story—your story—in a way that feels deeply personal and meaningful.

Her work is driven by a simple belief: flowers hold meaning. They can celebrate, comfort, surprise, and transform, often all at once. With each arrangement, Zoe seeks to express the things words can’t. Her style is both natural and refined—organic, a little wild, but always intentional. More than anything, she wants your flowers to feel like you: a reflection of your story that is deeply personal and profoundly beautiful.

Zoe’s connection to flowers began long before she founded her studio. A childhood spent outdoors—gathering blooms in her parents’ backyard and spending all her spare time in nature—sparked a lifelong love of nature’s quiet beauty. That early pull led her to study Horticulture and Landscape Architecture, deepening her understanding of plants and how thoughtful design shapes how we experience the world.

But it was a part-time job in a flower shop during grad school that changed everything. There, she witnessed how flowers mark our biggest moments—how they comfort, celebrate, and bring us together. It was in those small, sacred moments that Zoe found her calling. After six years of flowering for friends and family—and building her business in the early mornings, late nights, and weekends—Zoe eventually took the leap and pursued Floré full time. She hasn’t looked back since.

Based in Cincinnati, Floré specializes in full-service wedding and event floral design, working closely with couples to bring their floral vision to life in ways that feel honest, artful, and unforgettable. Zoe also accepts a select number of destination weddings and events each year, traveling wherever her clients' love story takes her. From hand-tied bridal bouquets to large-scale installations, each piece is crafted with care and intention. Zoe and her team prioritize seasonal, locally sourced blooms whenever possible and collaborate closely with clients to ensure that every design feels grounded in their vision and story.

Beyond weddings, Floré offers custom floral design for corporate gatherings, private events, and smaller-scale celebrations, as well as seasonal workshops and floral design classes for those eager to explore the art of flowers for themselves.

At its heart, Floré is about more than the flowers. It’s about thoughtful design, helping clients feel seen, supported, and at ease—and creating beauty that lingers long after the celebration ends.

Lineage:  Zoe Kusnier Rudary, Cathy Callies Kusnier, Carol Meinhardt Callies Madge, Mabel Wing Meinhardt, Warren Wing, Solomon H. Wing, Jabez, Joseph, Jabez, John, John, Daniel, Rev. John